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Press Releases

Home Press Releases

SALESFUEL’S 12TH annual State of Media Sales™ survey reveals strong, renewed industry optimism in 2023

  • March 22, 2023
  • Press Releases, Uncategorized

Nearly 25% of media sales managers expect a revenue increase WESTERVILLE, Ohio/CHANTILLY, Virginia (March 21, 2023 ) — SalesFuel, a leading provider of sales intelligence, announced the results of its 12th annual State of Media Sales™ survey in conjunction with…

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BIA Projects $165.7 Billion in 2023 for the Local Advertising Marketplace, Indicating Flat Year-over-Year Revenue Expectations

  • November 30, 2022
  • Press Releases

Without political the U.S. Local Ad Forecast indicates a 4.8 percent increase CHANTILLY, Va. (Nov 30, 2022) – In its newly released 2023 U.S. Local Advertising Forecast, BIA Advisory Services estimates revenues across all media in the U.S. will reach $165.7 billion in…

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New Report Examines Substantial Growth in Over-The-Top (OTT) Ad Spending and the Rising Rate of Programmatic Deals

  • September 29, 2022
  • Press Releases

Executive interviews reveal Auto, Legal and Healthcare services as top verticals buying OTT advertising CHANTILLY, Va. (Sept 29, 2022) – A new report from BIA Advisory Services examines the increasing value of Over-the-Top (OTT) advertising and the current state of direct…

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BIA Estimates OTT Local Advertising to Exceed $2B in 2022; Sharp Increase in Spending Makes It Fastest Growing Local Advertising Platform

  • July 19, 2022
  • Press Releases

New Report Explores Significant Growth in Local OTT Advertising Nationwide and by U.S. Regions and Details Top Spending Verticals CHANTILLY, Va. (July 19, 2022) – A new research report from BIA Advisory Services reveals that over-the-top (OTT) is one of…

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BIA Decreases 2022 Estimates for U.S. Local Advertising Revenue to $167.4B Indicating Headwinds for the Overall Local Advertising Marketplace

  • June 16, 2022
  • Press Releases

Political, Online Gambling and Leisure sectors showing growth in local advertising; auto down from earlier estimate but showing tempered growth compared to 2021 Chantilly, VA (June 16, 2022) – BIA Advisory Services has decreased its 2022 U.S. Local Advertising Forecast…

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NABOB & BIA Advisory Services Release 2022 Black Owned Radio Stations Ownership & Revenue Report

NABOB & BIA Advisory Services Release 2022 Black Owned Radio Stations Ownership & Revenue Report

  • June 6, 2022
  • Press Releases

[WASHINGTON, DC] - The National Association of Black Owned Broadcasters (NABOB) and BIA Advisory Services have partnered to release the 2022 Black Owned Radio Stations Ownership & Revenue Report.  This is the first time such a report has been available…

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Mark Fratrik, Respected Industry Icon and Chief Economist at BIA Advisory Services, to Retire June 30

  • June 2, 2022
  • Press Releases

Dr. Fratrik will maintain a role as a strategic advisor to BIA while Nicole Ovadia takes over management of forecasting services. Chantilly, VA (June 2, 2022) – Mark Fratrik, Ph.D., BIA Advisory Services’ Senior Vice President and Chief Economist, will…

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BIA Expands Forecasting and Consulting Services with Key Hires, Including New Vice President of Forecasting and Analysis, Nicole Ovadia

  • May 4, 2022
  • Press Releases

Leyla Chatti Joins as Senior Media Analyst and Mark Dugan as Director of Data Insights and Client Relations Chantilly, VA (Wed, May 4, 2022) – BIA Advisory Services has added three key personnel to augment its forecasting and consulting divisions.…

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BIA Increases 2022 Estimates for U.S. Local Advertising Revenue to $173.3B Indicating Strong Expectations around Digital and Political

  • December 21, 2021
  • Press Releases

Advertising forecast tracks traditional and digital ad spend across 96 sub-verticals. Chantilly, VA (Dec 21, 2021) – BIA Advisory Services has increased its 2022 U.S. Local Advertising Forecast estimate to $173.3 billion, from its earlier estimate of $161.5 billion issued…

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Mobile Advertising Expected to Surpass Direct Mail for the First Time, in BIA’s 2022 U.S. Local Advertising Forecast; As Economy Grows and Overall Spending Reaches $161.5B

  • October 13, 2021
  • Press Releases

Chantilly, VA (October 13, 2021) – BIA Advisory Services forecasts that for the first-time mobile advertising spending will surpass direct mail as the top media advertising platform in 2022. As revealed in BIA’s U.S. Local Advertising Forecast 2022, the overall…

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Media Mentions
  • Mobile Ad Dollars Will Top Direct Mail Spending in Local Media for the First Time

  • 2022 Will Be Big For Mobile Ad Spending

  • Mobile Overtakes Mail As Top Local Ad Medium

Press Relations

Interview requests, media inquiries, conference press passes, please contact:

Robert Udowitz | (703) 621-8060
MacKenzie Lovings | (703) 802-2991

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